The Customer Analytics Blog

Today we pushed a new feature to the Woopra web app that will allow you to quickly and easily search through report results.
That is, when you run a report and want to see only certain results, such as URLs that contain a certain word, you can use this feature to filter out only those results.…

Today we’re thrilled to share the Woopra Magento plugin! This plugin will make it possible for Magento users to get setup with Woopra instantly.
All of the events, properties, and schema you would normally need to customize will be automatically tracked and set up through the plugin.…

Today you will notice a small change in Woopra Version 8. In an effort to simplify the user experience, we’ll be merging the Notifications and Automations features into a single feature called “Triggers”.
You will continue to have the exact same functionality as before, but within a simplified interface that will make it easier for you to leverage your triggers for multiple purposes.…

The Woopra office has picked up and moved one block away to make room for our new team members!
That’s right, we’re currently hiring in San Francisco and scouring the area for the best of the best. If that’s you, check out our careers page to learn more about these positions:

System Engineer
Front-End Engineer – Javascript
Software Engineer – Java/Servlets
User Interface Designer
Sales Specialist

We’re looking for proactive self-starters who thrive in (proven!) startup environments.…

One size fits all doesn’t work when it comes to analytics. Each company has specific needs and therefore wants to track and analyze different types of data that are important to them. However, that doesn’t mean you want to waste time and resources on a single custom report that will take weeks for someone to generate for you.…

We launched Woopra five years ago and what followed has been nothing short of incredible. It has been an amazing experience that we are all so thankful for. We’ve had the opportunity to work with fantastic customers, build a product we love, and challenge ourselves to innovate every single day.…

We’re thrilled to announce today that Woopra and salesforce.com have partnered to bring behavioral customer data to the CRM! The integration enables organizations to deliver customer behavioral insight directly to customer-facing teams – where they can use it.
Until today, CRMs have provided users with business data while analytics have focused on behavioral data.…

Some of you may have noticed the lack of navigation our web application had, but this has now been fixed! You are now able to use your browser’s back/forward buttons between different sections of the application and between different sites.  Also you can bookmark your favorite section so that you can access it quickly and easily.…

As I’m sure you’ve all noticed, we’ve spent this last year completely revamping Woopra. From the new Dashboard to the Android app, the new Retention Analytics feature to the rebuilt Customer Profiles, we’ve made Woopra an enterprise class application within an intuitive UI that rivals any consumer product, all while tracking over 400 billion actions.…

We’ve received amazing feedback from our customers about the new Customer Profiles launched this past September. More than 300 emails with your comments and suggestions have been recorded and processed. Thank you for the wonderful feedback.
For the last 3 weeks, we’ve been working on mockups for a newer design that addresses all your questions.…