The Woopra Blog

Archive for March, 2014 ×

5 Startups to Watch

5 Startups to Watch from Ad:tech SF

Market Trends - March 31st, 2014 by Natalie Issa.

We recently had the opportunity to demo at ad:tech as part of the conference’s Startup Spotlight Series. While there, we met a lot of other startups and discovered some amazing technology that is going to influence the marketing and advertising space over the next years.…

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ad:tech logo

Meet Us at Ad:tech Next Week!

Woopra News - March 20th, 2014 by Natalie Issa.

The Woopra team is gearing up for next week’s ad:tech conference and we’d love to meet you! Ad:tech is the premier digital advertising and technology conference for interactive marketers, and they’ll be coming to San Francisco’s Moscone Convention Center March 26-27.…

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conversion-killer

Finding Your Biggest Conversion Killer

Market Trends - March 19th, 2014 by Natalie Issa.

There is often one area in your funnel that causes more lost sales than any other part. That is, it’s your biggest conversion killer. Finding it, and fixing it, will give you the highest return. Analyzing Your Conversion Funnel Finding your biggest conversion killer starts with analyzing your conversion funnel.…

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marketing-automation.01

What Companies Really Want From Marketing Automation

Market Trends - March 5th, 2014 by Natalie Issa.

Like customer analytics, marketing automation is a key component in customer experience. It helps companies engage with their customers in a timely and relevant way. At Woopra, we use marketing automation, integrated with our analytics, to nurture leads, help onboard new customers, and retain users.…

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