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Mailgun App

You’ve got Mailgun! Introducing Mailgun in Woopra AppConnect

AppConnect - September 13th, 2016 by Woopra Team.

We’re constantly evolving and innovating our product offering to deliver our customers the most advanced customer intelligence solution on the market. As part of this mission, we’re thrilled to announce the latest addition to Woopra’s AppConnect integration library, Mailgun. Mailgun is an email service for developers that allows users to send, receive and track email from their application within minutes.…

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Real-time data analytics sources

Calling all Data: The Quest for a Data-Driven Culture

Analytics for eCommerce - September 12th, 2016 by Elle Morgan.

Welcome to part one in a three-part series taking marketers on a journey to creating a data-driven culture. In this series, you’ll learn how to design a data-fueled marketing strategy that removes the gut check from decision making and enables hyper-relevant marketing at a global scale.…

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OneClickForms

Tutorial: Increase Your Email Campaign Conversion Rates Using Autocomplete Forms

Woopra Tips - November 5th, 2015 by Nathan.

Today we’re going to have a quick look at how you can increase your email campaign conversion rates by auto populating forms with customer information from email campaigns using Google Tag Manager and Woopra. At times you will have an email campaign leading your customers to download an eBook, request more information on a product, create a new account or claim another type of offer.…

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Carmen_Sandiego wiki

Where in the World is Carmen San Diego: How to Engage Customers Along the Journey

Market Trends - April 16th, 2015 by Woopra Team.

Remember that old PBS gameshow from the ‘90s, Where in the World is Carmen San Diego? The objective was pretty simple. With a little help from the Chief, school aged detectives were guided through all sorts of geography-ridden puzzles in order to find (in order): the loot, the warrant, and the crooks.…

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woopra-adwords

How To Track and Measure Adwords Success

Using Woopra - April 18th, 2014 by Natalie Issa.

Measuring Adwords conversion success is part art, part science. But it all starts with analytics. They key to measuring adwords effectiveness is making sure you’re tracking your campaigns correctly to begin with. It’s true you can’t improve what you don’t measure, but you can’t measure what you don’t track.…

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customer-segments

Finding Your Best Customers

Market Trends - February 13th, 2014 by Natalie Issa.

You already know that not all customers and leads bring the same value to your company. Some convert faster, some spend more, and some better appreciate your product. Finding those customers, and getting more of them, is a key factor of the success of any company.…

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traffic-lights----vector-material_34-57662

Spotting Online Buying Signals

Market Trends - January 30th, 2014 by Natalie Issa.

You’ve probably heard about buying signals in face to face sales, from body language to the type of questions the prospect asks. But what about online, where you don’t see and often don’t even speak with your customers? Thanks to digital tracking, you can spot online buying signals too.…

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markdown

Schema Event Templates Now Support Markdown

Using Woopra - August 21st, 2013 by Billy Vong.

If you have set up any custom action schemas, you may notice that the formatting has changed in your user profiles.  We have now implemented a Markdown inspired templating language to give you more flexibility when formatting how data is displayed in Woopra!…

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Free Trial SaaS

What SaaS Companies Can Learn From Drug Dealers

Market Trends - February 6th, 2013 by Natalie Issa.

In our line of work, “subscription model” is practically synonymous with SaaS. But SaaS companies weren’t the first to take advantage of this revenue concept. Drug dealers have long depended on regular, repeat buying, very similar to the subscription model. So what can SaaS companies learn from their subscription model forefathers?…

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Woopra Customer Analytics

How To Set Up Woopra Schema & Customer Profile Editing

Woopra News - October 1st, 2012 by Natalie Issa.

If you’ve been using Woopra, you must be familiar with the Custom Visitor & Event Properties. For those of you who aren’t yet, Woopra supports two types of data about your customers: Visitor Data and Event Data. Visitor Data is properties about your visitor that stick to their profiles (e.g.…

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