Tracking Unidentified Website & Mobile Users

Woopra is designed to track new and unidentified website and mobile app visitors from their first touch. The user is assigned a unique ID and all anonymous activity is tracked. You’ll also have data regarding the user’s location, system, platform, referrer (if applicable) and more!

Once the visitor identifies themselves, either through signing up, subscribing, or another similar activity, all of their previous anonymous activity is merged into the same Woopra Customer Profile. This ensures that you receive a complete picture of the full lifecycle for every user, starting with their very first touch.

Anonymous Profile

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