Woopra is designed to track your new and unidentified website and mobile app users from their first touch. The user is assigned a unique ID and all of their anonymous activity is tracked. You will also have data regarding the user’s location, system, platform, referrer (if applicable), and more.
Once the user identifies themself, through signing up, subscribing, or another similar activity, all of their previous anonymous activity is merged into the same Woopra Customer Profile. This ensures you will get a complete picture of the full lifecycle for every user, starting with their very first touch.
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