Drift is a customer live chat service that is helping to reinvent modern marketing and sales, using messaging.

Combine Drift's chat messaging with Woopra's analytics to measure the impact of chat and engage with users leveraging behavioral segmentation in Woopra.

With this integration, Woopra users can analyze essential Drift engagement data, without ever leaving the Woopra platform. You can also begin to trigger highly personalized messages using any combination of demographic, technographic, firmographic and behavioral data housed within Woopra. By installing the one-click integration, you can begin tracking Drift events such as when users:

  • Start a Drift Conversation
  • Send or Receive a Drift Chat Message

Learn More: https://blog.woopra.com/welcoming-drift-to-woopras-appconnect

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