Pardot

Pardot is a B2B marketing automation by Salesforce helps marketers create more leads, generate more pipeline and empower sales to close more deals.

Leverage Woopra’s powerful segmentation and unified data to fuel analysis, targeting and personalization in Pardot

What Makes this Integration Awesome:

  • Laser-focused segmentation capabilities coupled with Pardot email automation allows you to engage with the right users, at the right time.

  • Woopra and Pardot data synchronization lets you see the whole customer journey, beyond email lifecycle events, within one profile.

  • Email conversion Customer Journey reports empower you to identify and improve on campaign effectiveness and streamline the conversion process.

For example, a SaaS company might want to create a list of users who have engaged with your product at least 50 times within the last 30 days. Using the integration with Pardot, you could automatically send out a promotional email campaign to this list to drive upsell and conversion opportunities.

Learn More: The Woopra and Pardot Integration

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