Salesforce

Salesforce is a global cloud computing company that develops CRM solutions and provides business software on a subscription basis

Augment lead and prospect data in Salesforce with Woopra's behavioral data.

The Salesforce+Woopra Integration empowers you to:

  • Automatically create leads within Salesforce and convert them to Salesforce opportunities when they meet specified criteria, such as engaging with your website in a certain way or opening emails.
  • Synchronize Salesforce fields with Woopra visitor data to automatically create or update visitor properties. For example, if someone signs up on your website, the app can automatically add the user as a lead in Salesforce and populate the lead record with the user’s information such as name, email address, company and more. Conversely, lead data in SalesForce can be sent to Woopra to automatically update the profile with lead information.
  • Automatically convert leads to opportunities when the lead has performed specific actions, such as using your SaaS product ten times, submitting at least one support ticket and starting a live chat with a sales rep.

Learn More: https://www.woopra.com/salesforce/ Additional Learning: How to Build a Product Qualified Lead Engine

Requires Integration via web service API (Enterprise & Unlimited editions of Salesforce only).

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