Mailgun is an email automation service, offering a complete cloud-based email service for sending, receiving and tracking email sent through your websites and applications

Monitor the full e-mail lifecycle within one customer profile, leveraging the Woopra and Mailgun Integration.

The Woopra+Mailgun Integration empowers you to:

  • Track all email activity from Mailgun within Woopra
  • Leverage Woopra’s behavioral analytics to create custom segments and lists to optimize the success of email efforts. Use this data to send targeted and customized messaging to visitors based on in-app activity, monitor email engagement over time or measure the success of email messaging based on open rates, clicks, etc.
  • Enrich segmentation capabilities by setting up a trigger on custom events from within Woopra to send specific emails via Mailgun, allowing for greater personalization and real-time insight into the effectiveness of email campaigns.

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