Mandrill, a transactional email platform built by MailChimp, is a powerful delivery service that can be used for personalized, one-to-one eCommerce emails and transactional emails such as password resets, order confirmations and welcome messages.

Monitor the full email lifecycle real-time within one customer profile, leveraging the Woopra and Mandrill integration.

The Mandrill+Woopra Integration empowers you to:

  • Track email events generated by Mandrill in real-time, such as emails sent, opened, clicked and so on.
  • Automatically generate new Action Schema, instantly producing analytics reports, populating segmentation filters, labels, goals in funnel reports and more.

For example, an online electronics retailer might use this app to measure the real-time sales performance of a holiday promotion for televisions sent by email.

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