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using customer data for marketing automation

Using Customer Data to Personalize Marketing Automation

Guest Bloggers - April 13th, 2015 by Woopra.

The post below was written by Jenna Puckett, a technology analyst at TechnologyAdvice. Your buyers aren’t all the same. So naturally, your marketing shouldn’t have a one-size-fits-all approach. As your business and customer base grow, replicating an intimate, one-on-one customer experience is important.…

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Woopra Optimizely Personalization

Top 3 Reasons to Personalize Your Content to Users

Guest Bloggers - October 29th, 2014 by Woopra Team.

The post below was written by Chris Tiutan, a Product Marketing Manager at Optimizely. Amazon.com is my go-to site for new electronics. Last month, I was in the market for a new pair of headphones. It had been on my mind for a while.…

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6 Tips for 2014

Six Killer Marketing Analytics Tips to Prosper in 2014

Guest Bloggers - January 3rd, 2014 by Natalie Issa.

The following post was written by Aidan Hijleh, an SEO specialist, marketing expert, and blogger for Benchmark Email. Analytics is changing the world of marketing. Instead of deploying new campaigns in rapid fire fashion, more businesses are taking the time to measure their impact and gain a deeper understanding of the results.…

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30

Blowing eCommerce Customers Away with Real-Time Customer Analytics

Guest Bloggers - November 8th, 2012 by Woopra Team.

The following post was written by Ken Daniels, ecommerce expert with 7 years as Head of Marketing & Strategy at a multi-national ecommerce agency and owner of The Beauty Lounge and eCommerce Action. If there’s one tool I can’t live without, it’s real-time customer analytics from Woopra.…

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How Real Time Analytics and PPC Turn Time Into Money

Guest Bloggers - June 20th, 2012 by Natalie Issa.

The following post was written by Kevin Webster, a B2B internet marketing manager in the domestic manufacturing industry. Time is money. Especially when it comes to your PPC advertising. While it’s critical to test, tweak, and massage your PPC campaigns on a regular basis, each action can have an equal and opposite reaction.…

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Woopra Plugin for Joomla: Seamless Analytics Integration with Your CMS

Guest Bloggers - May 1st, 2012 by Woopra Team.

The following post was written by Martijn Van Vreeden, CEO of Analytics for Joomla. In July of 2011, Joomla shared that the open-source CMS had been downloaded over 23 million times. Joomla has shown that it isn’t just used by small businesses to build their websites on, even large organizations like NASA and the US Army benefit from Joomla.…

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Success Story: How To Increase Conversions by 20% Using Woopra

Guest Bloggers - April 4th, 2012 by Woopra Team.

The following post was written by Avi Cohen, CEO at Pacific54, a Miami-based online marketing agency. Over the years we’ve used countless products, services and tools that were designed to help online marketers. However, this is the first time we wanted to share our experience using one of them.…

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Woopra Customer Success Stories

Guest Bloggers - March 6th, 2012 by Natalie Issa.

Are you using Woopra to grow your online business in new and innovative ways? If so, we want to talk to you! We’re starting a monthly blog feature spotlighting our customers and how they are using Woopra. We’d love to hear your stories, share them on our blog and potentially include some in future press.…

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