According to organic SEO services company, Straight North, 84 percent of sales leads come on the first website visit. This data point makes for a strong argument in favor of pulling out all the stops for conversion optimization on lead generation websites.…
Archive for the Guest Bloggers Category ×
Data-Driven SEO Tweaks for Reader Engagement
The post below was written by Paco Darcey, a Business Analyst at Clutch where he leads research on BI and data analytics. Search engine optimization (SEO) is now search experience optimization, where the goal is not just to optimize websites and keywords to funnel visitors to specific webpages, but instead to optimize the entire experience of getting there.…
Optimize Your Email Marketing – 5 Secrets Of Effective Outreach Campaigns
The post below was written by Andrew Lowen, the CEO of Next Level Web and email marketing specialist. Doesn’t every marketer love email automation by now? It’s no doubt email automation is a time saver. Numerous tasks that were done manually, taking most of the marketer’s time, can now be done with a click of a button.…
5 Actionable Methods to Engage Mobile Customers
The post below was written by Alexa Lemzy, a customer support expert at business SMS provider TextMagic Ever since Google reported that mobile searches surpassed that of desktop in 2015, marketers have doubled their efforts to find the best strategies for reaching out to mobile customers.…
Why Phone Is Still Important and How to Analyze It
The post below was written by Julia Holovko, Head of Marketing at Ringostat It’s no secret that our world is constantly changing and one means of communication will be replaced by the next. With the rapid development of technology, many things can be done online.…
4 Critical Mistakes that Can Kill PPC Campaigns
The post below was written by Aaron Gray, co-founder of digital marketing firm Studio 56. PPC campaigns are a critical part of your online marketing or digital marketing plan. If you’re not using your AdWords account correctly, you might be losing high amounts of traffic each and every week.…
The Three Basic Metrics for SEO
The post below was written by Nick Rojas, a consultant, entrepreneur, and writer for publications such as Entrepreneur, TechCrunch, and Yahoo. On marketing, the Greeks would probably advise, “Know thy audience.” And you already know the audience you’re trying to attract with your website.…
6 Critical User Insights You Can Uncover with Surveys
The post below was written by Lucjan Kierczak, a marketer at Survicate, an online survey tool. If you’re reading this post, then I assume you’re a data whiz, or at least an aspiring one. You probably already know how important tracking and capturing user data is.…
How to Notify Your Customers of Your Privacy Practices, and What Not to Do
The post below was written by Leah Hamilton, a qualified solicitor and writer working with TermsFeed. Setting up good privacy practices for your business is a key part of building customer trust and staying in line with your legal obligations. Your business should have a comprehensive privacy policy in place, as well as internal policies that promote the protection and care of customer data.…
Four Reasons Why You Should Be Texting Your Customers
The post below was written by Neeharika Bhartiya, Co-Founder and Head of Product at Sonar, a Woopra AppConnect partner. Last week, I was browsing Amazon for a new board game, and narrowed it down to five options. I had read the reviews but still wasn’t sure and added a reminder to ask friends.…
