About this integration
The Woopra + Mailgun integation enables you to automatically track transactional email data from Mailgun to help you better understand your customer analytics. Leverage Woopra’s custom segments and lists to optimize the success of email efforts. Use this data to send targeted and customized messaging to visitors based on in-app activity, monitor email engagement over time or measure the success of email messages based on open rates, clicks, etc.
With Woopra’s Triggers, you could send automated emails based on user behaviors. For example, you could send re-engagment emails based on behavioral segmentation such as only users who registered on your site, viewed the product and pricing page, but never checked out.