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Best Practices
9 Customer Retention Examples from Cutting Edge Companies
Nine examples of ways big brands effectively build customer loyalty and increase retention that you can copy for your business.
Charlie Custer
Technical Content Marketer and Analyst
Best Practices
Customer Churn Analysis - What It Is and How to Do It
Customer churn analysis is a method you can use to measure and better understand your churn rate. Read on for how to do it successfully.
Charlie Custer
Technical Content Marketer and Analyst
Best Practices
What is Real-Time Analytics? And How It Helps Your Website
Real-time analytics lets companies understand and extract insights from their data in real-time so they can make decisions more quickly.
Charlie Custer
Technical Content Marketer and Analyst
Best Practices
7 Key Marketing Analytics Techniques
These seven critical techniques for analyzing your marketing data should be the foundation of your marketing analytics work.
Charlie Custer
Technical Content Marketer and Analyst
Best Practices
The 23 Most Important Web Analytics Metrics to Track in 2024
The seven most important types of metrics to track for increasing everything from traffic to conversion rate.
Charlie Custer
Technical Content Marketer and Analyst
Best Practices
5 Ways to Significantly Improve your Product Engagement Today
How do you know whether your users find value in your product? It has a simple answer.
Serhat Erdem
Creative Content Writer of UserGuiding
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How To Make Marketing a Profit Center With Customer Journey Analytics
Analytics is key to proving your marketing ROI. Customer journey analytics helps draw the line to revenue.
Ninisha Pradhan
Content Marketing Specialist at G2
Best Practices
Message Testing: 6 Quantitative Ways to Test Your Copywriting Performance
Your messaging is arguably the biggest contributing factor to your website conversion rate. Of course, much depends on the industry you’re in and the scale at which you’re operating.
Alex Birkett
Growth Marketing Manager at HubSpot
Best Practices
A Complete Guide to Customer Behavior Analysis in 2021
If you’re interested in increasing your website’s conversion rate, there’s no substitute for knowing your audience. It’s much easier to predict the behavior of people you understand.
Charlie Custer
Technical Content Marketer and Analyst